Director of Product and Community Marketing, Relativity
The Battle of Titans: How to Balance PR and Legal During Crisis
In a crisis, you may have moments to respond on behalf of your organization. Is your plan in place? In a world where a response to a crisis must be immediate and impactful, preparation can be the key to success. How can your legal team and PR team work in lockstep to ensure success? Given the critical nature of data, a PR response plan should be in every organization's e-discovery tool kit. This session will highlight best practices for building defensible internal protocols, common mistakes in handling crisis, and knowing the signs to prevent a fire from becoming an inferno.
Shawn Gaines - Director of Product and Community Marketing, Relativity Jacqueline Day - Senior Partner and Head of Washington DC Office, Control Risks Jenny Hamilton - eDiscovery Counsel, Deere & Company Stephen Patton - Of Counsel, Kirkland & Ellis LLP John Pletz - Senior Technology and Venture Capital Reporter, Crain's Chicago Business Aaron Schoenherr - VP, Green Target